Peter Armstrong introduces the organisation.
Originally the organisation started in a garage. Initially Peter and his wife!
Oneworld’s stakeholders are primarily for those based in the Southern
hemisphere. Initially content was Northern people making media about Southern people. Through advances in technology and price decreases, those in Southern countries now make most the media themselves.
Whilst they have expanded their network enormously since 1995, Peter explains, ‘There’s still a gap, particularly in the middle east. We’re keen to hear from those who’d like to fill that gap’.
OneWorld acts like a series of autonomous network of countries, all acting under the umbrella brand. Most of the content is produced by NGO partners, which includes some 3,000 organisations.
Unlike a lot of the web, which Peter states is ‘about entertainment’, OneWorld aims to deliver measurable impact. Types of action include:
- Use of OW as a reference
- Signed an online petition
- Attended an event
- OneWorld site ’sent to a friend’
Gareth Bennest begins introducing OneWorldtv. He goes onto explain OneWorld Radio, which is there to share content amongst broadcasters. Community radio stations can use the platform to upload / download content for re-broadcast in other regions / countries.










